Keith PieperDirector of DTC and HCP Marketing
Keith Pieper has a B.S. in Business Management and an M.B.A. in Marketing from Fairleigh Dickenson University. He started his pharmaceutical career in 2001 as a sales and specialty sales representative for 5 years, winning multiple president’s club awards. Keith then moved into sales training and sales management for over 3 years, also winning multiple sales awards. Soon after, Keith transitioned into marketing where he has led the marketing efforts for multiple brands and franchises for over 10 years and is now working for Bausch Health as the Director of Marketing. As the Director of Marketing at Bausch Health, Keith is responsible for all the DTC and HCP retail marketing and promotional efforts for his brand. Keith and his team have recently won multiple awards 2019 for being recognized as one the top marketing teams in the organization.
Keith’s interest and expertise focuses on developing strategic direction, creating communication strategies and creative campaigns, and designing innovative disruptive tactics that drive brand strategies and objectives.